Betty Revenue More Than Doubles As Alberta Push Begins

  • Betty reported US$90.2 million in second-quarter net gaming revenue, up 113% from a year earlier.
  • The Toronto-based casino operator posted US$8.4 million in EBITDA and peaked at 167,000 active Ontario players in June.
  • More than half of Betty’s 53,000 new depositors in the quarter arrived through organic channels rather than paid marketing.
  • The company projects its Alberta operation will reach a C$60 million annual run rate by the end of 2026.

TORONTO – Betty more than doubled its revenue in the second quarter, reporting US$90.2 million in net gaming revenue, up 113% from a year earlier, as the Toronto-based online casino operator turned consistent Ontario profits toward a day-one launch in Alberta.

A US$378 Million Run Rate In Ontario

Betty Gaming Canada Ltd. disclosed the figures in a quarterly update posted by co-founder and CEO Chavdar Dimitrov and reported by Canadian Gaming Business. Net gaming revenue ran 11% ahead of the first quarter, and the company exited June at an annualized run rate of roughly US$378 million. EBITDA came in at US$8.4 million for the three months ended June 30, and the update said sustained revenue growth, improving gross margins and “disciplined operating leverage” have made Betty “a consistently EBITDA-positive operation.”

Active player accounts in Ontario peaked at 167,000 in June, according to the update. The slots-led brand launched in Ontario in 2023 and has grown into one of the larger domestic operators in a province where online gambling keeps breaking records, with casino play driving most of the revenue.

Half The New Players Arrive Without Paid Marketing

Betty added more than 53,000 new active depositors in the quarter, and 53% of them came through organic channels rather than paid acquisition, the update said. The average cost per acquired player was US$352, in a four-year-old market where dozens of licensed brands bid for the same players.

Day One In Alberta And A No. 1 Ambition

Betty was among the 22 sites taking bets on the July 13 opening of Alberta’s online gambling market, after a pre-launch campaign that signed up more than 10,000 Albertans. The company projects a C$60 million annual run rate in the province by the end of 2026 and estimates a mature Alberta business could reach 35% to 40% of the size of its Ontario operation. Dimitrov wrote that the company is “committed to securing the #1 position” in the new market.

The quarter also carried Betty’s first move outside Canada, a United Kingdom launch on June 1. Competition on both sides of the expansion is not standing still: Betty is one of dozens of online gambling sites for Canadians now operating across two provincial markets, and Alberta Gaming, Liquor and Cannabis required unlicensed operators to apply for the regulated market by July 13, with case-by-case transition extensions running no later than Oct. 13.